Teaching

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Candice's teaching interests include (but are not limited to): service marketing, sales management, professional selling, digital and social media marketing, consumer behavior, marketing management, advertising and promotions, marketing strategy/research, and principles of marketing.​

Candice's more than twenty years of professional experience have shaped her approach in the classroom. She has managed the expectations of many stakeholders, including CEOs and CMOs, managers and frontline employees, and both B2B and B2C customers. Similarly, in the classroom, she takes providing a quality work product both seriously and personally. She views students as customers whose needs she aims to meet, as employees she is responsible for training, and as professionals she is developing who will help shape the future of our field. Given that she takes great pride in her work, she pushes students to reach their full potential but does so in a way that also nurtures their spirit and confidence. 

Instructor: Professional Selling (MKT 3427)

Louisiana State University, Baton Rouge, LA 

*Section 004 – Fall 2024, 30 Students, Evaluations: course in progress

*Section 002 – Spring 2024, 43 Students, Evaluations: 3.9 (out of 4.0)

Section 001 – Fall 2023, 40 Students, Evaluations: 3.6 (out of 4.0)

*Certified Communication Intensive Course

Adjunct Lecturer: Advertising and Promotions (MKTG 4260)

Tulane University, A. B. Freeman School of Business, New Orleans, LA 

Section 003 – Spring 2021, 43 Students, Instructor rating: 4.9 (out of 5.0)

Section 001 – Spring 2021, 42 Students, Instructor rating: 4.7 (out of 5.0)

Section 001 – Fall 2020, 45 Students, Instructor rating: 4.9 (out of 5.0)

Instructor Rating System Change

Section 001 – Summer 2020, 30 Students, Instructor rating: 6.8 (out of 7.0)

Section 001 – Spring 2020, 39 Students, Instructor rating: 6.9 (out of 7.0)

Section 001 – Fall 2019, 50 Students, Instructor rating: 6.7 (out of 7.0)

Section 001 – Spring 2019, 41 Students, Instructor rating: 6.5 (out of 7.0)

Section 001 – Fall 2018, 31 Students, Instructor rating: 7.0 (out of 7.0)

Section 001 – Spring 2018, 30 Students, Instructor rating: 6.4 (out of 7.0)

Section 021 – Fall 2017, 26 Students, Instructor rating: 6.4 (out of 7.0)

Adjunct Lecturer: Marketing Projects (MKTG 4285)

Tulane University, A.B. Freeman School of Business, New Orleans, LA

Section 001 – Fall 2019, 11 Students, Instructor rating: 6.8 (out of 7.0)

"Ms. Marti is a fantastic teacher. She is always available to her students and constantly sends reminders and updates about the class. She always makes sure we are in the loop and you can tell that she wants her students to succeed."

"Ms. Marti was a super understanding and helpful teacher. She had a great mix of lectures, activities, and out–of–class assignments which made me want to attend class. I believe she is new to the school and she did an amazing job! I learned so much from this class and would happily take any of her future courses."